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BB Shopping TRAXDATA STARTS SHIPPING THE REVOLUTIONARY NEW 8.5GB DOUBLE LAYER RECORDABLE DVD+R DISC
 

TRAXDATA STARTS SHIPPING THE REVOLUTIONARY NEW 8.5GB DOUBLE LAYER RECORDABLE DVD+R DISC

Capelle a/d IJssel, 23 June 2004. Conrexx Technology B.V., the European subsidiary of the RITEK Corporation, has begun shipment of the Traxdata Double Layer DVD+R media. This exciting new advancement in DVD technology is one of the first to the market offering a single-sided disc with an amazing 8.5GB of storage capacity. This incredible capacity is enough for up to 4 hours of DVD quality video, 16 hours of VHS quality video or over 120 hours of MP3 audio. Compatible with all current DVD video players and DVD-ROM drives as well as new DVD+R DL drives, the disc is ideal for virtually any business or household application.

Double Layer media offers genuine advantage over the current single layer 4.7GB DVD. The new Traxdata 8.5GB Double Layer recordable DVD+R disc allows users to read, write or view almost twice the amount of data that is currently possible with the single layer and the advanced technology means that material can be read or recorded on one layer without affecting the other. No need to flip sides or change discs, this new offering from Traxdata means real convenience as well as fast, reliable storage with a wide range of playback options.

“We are proud that Traxdata is one of the first brands to offer Double Layer media to the market”, said Floris Evers, Marketing Manager at Conrexx Technology (RITEK Europe). “By being at the forefront of fast-moving DVD technology, we again prove Traxdata is one of the leading brands in the optical storage industry”.

A huge amount of research and development has gone into ensuring Double Layer media is robust. New dyes, reflective materials and production processes have had to be developed in order to ensure total compatibility with DVD standards, optimal power margins and signal amplitudes. Users can be assured that the new Traxdata Double Layer disc has been certified to be in compliance with the DVD+RW Alliance (parent company RITEK is a member). Additionally, the new storage medium has been quality tested by a variety of burner manufacturers and software developers, all of whom have given it their stamp of approval.

The Traxdata single-sided, Double Layer 8.5GB DVD+R disc will be available from the beginning of July 2004 in DVD Box and Jewel Case packaging at €11.99 including VAT.

Editor’s Notes
Conrexx Technology B.V. is the European subsidiary of RITEK Corporation, the world's largest optical media manufacturer. In Europe, RITEK markets its products with the Traxdata brand name. Traxdata has become a leading brand in optical storage media, selling more than 35 million units of CD/DVD-R a month. The Traxdata product portfolio includes: CD-R/RW, DVD-R/RW, DVD+R/RW, Flash
Memory products, compatible ink cartridges and portable storage appliances. Visit www.traxdata.com for more information.

Press contact information:
Floris Evers - Marketing Manager

Conrexx Technology B.V. / RITEK Europe
‘s Gravenweg 45
2901 LA Capelle a/d IJssel
The Netherlands
Tel: +31 10 433 58 24
E-mail: floris@conrexx.com

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